Custom Hand-drawn lettering

Logo and brand design for an Oregon wine country estate specializing in premium cut flowers. Featuring custom hand-drawn lettering for a whimsical and bespoke brand identity.

For this logo design project, I was tasked with creating a visual identity for a cut flower farm and bouquet design company. Inspired by the farm’s handcrafted nature and organic aesthetics, I developed a logo that reflected natural shapes with a touch of whimsy. The challenge was reworking a partially designed logo that didn’t align with the client’s long-term vision. After proposing a custom, hand-drawn concept that better captured the farm’s DIY sensibilities, the client was thrilled and plans to implement it into packaging and signage for their 2025 launch.